Bekasi, July 25, 2025 – Erablue, a consumer electronics retail brand born from a joint venture between Erajaya Digital (Indonesia) and Mobile World Group (Vietnam), proudly presents the official launch of the OPPO Reno14 Series 5G, held at Erablue Pulo Sirih, Bekasi. This event is part of Erablue's efforts to introduce OPPO's latest technology to Indonesian consumers. The product launch at Erablue’s store provides consumers and tech enthusiasts with the opportunity to see and experience the cutting-edge innovations of the new OPPO Reno14 Series 5G firsthand in a comfortable and informative setting.
In addition to its fashionable Iridescent Mermaid design and premium look, the OPPO Reno14 Series 5G comes equipped with a range of advanced features designed to support today’s digital lifestyle, such as AI Flash Photography, AI Editor 2.0, and the ability to record underwater video in 4K quality. With these features, OPPO reaffirms its position as a leading technology brand and strengthens its identity as the icon of AI photography in Indonesia.
“We believe that technology is not just about innovation, but about how that innovation meets the needs and lifestyles of today’s consumers. Through the presence of the OPPO Reno14 Series at Erablue retail locations, we aim to ensure that access to high-quality devices becomes easier and more affordable. This is part of our vision to make Erablue a bridge between the latest technology and consumers, by providing a shopping experience that is both relevant and convenient,” said Joy Wahjudi, CEO of Erajaya Digital.
As part of the launch celebration, customers who purchase an OPPO smartphone have the chance to enjoy various attractive promotions, including cashback vouchers of up to IDR 700,000 and direct gifts such as a portable speaker and an Erablue Robot power bank*, further enhancing their shopping experience.
In addition, attendees will have the opportunity to win a Grand Prize worth a total of IDR 10 million, including a 32-inch TV, speaker, air cooler, rice cooker, and toaster oven.
This event is open to the public and takes place for one day only, making it a must-attend moment for anyone who wants to be part of the OPPO Reno14 Series launch and take home exciting prizes from Erablue.
By officially launching the OPPO Reno14 Series 5G through its retail network, Erablue reaffirms its role as a trusted destination for Indonesians to access the latest in smartphone technology. This launch also strengthens Erablue’s commitment to delivering a shopping experience that is not only relevant and innovative, but also provides real added value to consumers across Indonesia.
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*Promotions and gifts are available while stock lasts. Terms and conditions apply.
For more information, please contact:
Stephen Warouw - Corporate Communications Erajaya Group
M: 08111571707