Jakarta, 26 June 2023 – Erajaya Active Lifestyle through Urban Republic on June 25, 2023 held the URMAZING RUN 2023 event which combines running sports and unique challenges involving gadgets. The event, attended by at least 250 participants and 20 running and cycling communities, is an opportunity to get closer to consumers as well to introduce a portfolio of active lifestyle support products offered at Urban Republic outlets.
Djohan Sutanto, CEO of Erajaya Active Lifestyle, said, "Erajaya Active Lifestyle is proud to present URMAZING RUN and involve these various communities. Through this event, we present an unforgettable experience through exciting activities in it. Events like this are a valuable opportunity to hear direct input from users ro understand their needs and be able to offer the best products from Urban Republic to answer them.”
Participants filled the location for the URMAZING RUN 2023 which was centered on the Parking Area of Tennis Indoor GBK Senayan on Sunday morning. A number of running and cycling communities from Jakarta and Bandung participated in this event such as PIK Runners, Riot Jakarta, Rush Runners. Apart from participating in the event, participants also have the opportunity to enjoy promos offered at the event location in the form of discounts of up to 35% for lifestyle gadgets that support a healthy lifestyle.
URMAZING RUN 2023 offers a running challenge in the 7K category. Participants do not just run from the starting line to the finish line, but are also required to complete a series of challenges prepared along the track. The challenges presented are activities involving product categories such as IoT, drones, wearables, smart home and audio. One example is the push-up challenge in pairs while wearing a smartwatch from GARMIN to measure heart rate and calories.
For further information, please contact:
Didit Putra Erlangga
Public Relations Erajaya Group