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Erajaya Active Lifestyle Holds URMazing Run 2024, Combine Sports with Unique Challenges

16.06.2024
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urmazing-run-2024-01-min.jpeg

Jakarta, June 16, 2024 – Erajaya Active Lifestyle (ticker code: ERAL), through its retail brand Urban Republic, held the URMazing Run 2024 event on June 16, 2024, in Jakarta. The event was attended by at least 350 participants from dozens of communities. This event combined running with unique games and served to introduce the active lifestyle product portfolio from various categories offered by Urban Republic stores.

Djohan Sutanto, CEO of Erajaya Active Lifestyle, said, "Erajaya Active Lifestyle is delighted to hold this annual event, which has become a hallmark of Urban Republic, for the fourth time. Participants not only benefit from becoming fitter but also enjoy themselves by directly trying out the best products offered by Urban Republic stores through unique and engaging activities. URMazing Run 2024 is an opportunity for us to have fun together with the lifestyle communities that have grown with Erajaya Active Lifestyle."

URMazing Run 2024 is an 8K team running challenge consisting of five members. In line with the event theme, "The Thinking Game," participating teams also have to complete several challenges at various points that involve product categories available at Urban Republic stores, including IoT, drones, wearables, smart home, audio, and more. Some examples of activities participated in by the teams include guessing songs with SHOKZ, fitness challenges with Garmin, and flying drones with DJI.

URMazing Run 2024 was held in the Gelora Bung Karno area of Jakarta on Sunday morning. A number of communities participated in this event, such as UR Team, Meta Runners, Social Run Indonesia and others. The team that finishes the competition first gets the main prize in the form of a Garmin Forerunner 55 for each member.

 

 

 

 

For further information, please contact:

Didit Putra Erlangga - Corporate Communications Erajaya Group

E: [email protected]

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