Jakarta, 18 November 2022 – Erajaya Active Lifestyle officially presents the latest audio product from the Nothing brand, namely Ear (stick) in their retail network through a launch that was held on November 17 afternoon at Urban Republic Flagship Store Ashta District 8. Customers will easily get audio products that have an ergonomic design and weight. light weight so comfortable to use, long-lasting battery with up to 29 hours of usage time, and capable of producing above average audio quality thanks to a 12.6mm custom dynamic driver.
Djohan Sutanto, CEO Erajaya Active Lifestyle said “As part of our product management strategy, we continuously develop, monitor customer needs, and present the latest active lifestyle products. The Nothing Ear (stick) provides users with the best audio experience through a unique design and lightweight without compromising on sound quality. Our loyal customers can enjoy the sophistication of the Ear (stick) which can be easily obtained at the Erajaya Group retail outlet network as well as online channels. We are confident that this audio product will complement the user's active lifestyle.”
The launch of Ear (stick) was held in collaboration between Urban Republic and INVINCIBLE in the form of a fashion show and musician Tuan Tigabelas performance at Melting Pot Astha District 8.
The ear (stick) is designed to be comfortable to wear in the user's ear, with each earbud weighing only 4.4 grams. It doesn't stop there, this product is capable of producing audio that is rich in detail for both high and low tones thanks to a 12.6mm custom dynamic driver, one of the most sensitive on the market. Bass Lock technology adapts audio settings to the user's ear to provide the best experience in every situation.
Users don't need to worry about battery life because the Ear (stick) can be used for up to 7 hours to listen to music. The case also doubles as a charger to provide up to an additional 22 hours of runtime. In just 10 minutes of charging, it is enough to listen to music for 2 hours.
Ear (stick) can be obtained since November 11, 2022, with an official price of IDR 1,699,000, at the Urban Republic, iBox, and Erafone retail networks, on the Eraspace.com e-commerce page, Urban Republic Official Store on the Tokopedia and Shopee platforms, as well as on INVINCIBLE.
For further information, please contact:
Didit Putra Erlangga
Public Relations Erajaya Group