Erajaya Active Lifestyle Presents Openfit, The First True Wireless Earbuds Open-Ear From Shokz

Jakarta, 12 July 2023 – Erajaya Active Lifestyle introduces OpenFit, the first true wireless earbuds from the SHOKZ brand with an open-ear design and DirectPitch™ technology, which provide a new experience in enjoying music while on the move. OpenFit is available on the Urban Republic store chain, the Eraspace.com e-commerce page and the SHOKZ Official Store on the Tokopedia marketplace.

Djohan Sutanto, CEO Erajaya Active Lifestyle, said, "True wireless earbuds continue to come with the latest features, and are what customers want. It is not surprising that the market potential is forecast to reach US$563 billion by 2030 with an annual growth of 34.9% from 2022-20301. Erajaya Active Lifestyle ensures itself to be at the forefront in bringing the latest true wireless earbuds products, such as SHOKZ OpenFit, to the Indonesian market. We invite loyal customers to try and find out firsthand the experiences and features offered by OpenFit by visiting the nearest Urban Republic store.”

OpenFit presents a unique experience in enjoying music thanks to design and technology that allows users to still hear the sounds around them. OpenFit presents a unique experience in enjoying music thanks to design and technology that allows users to still hear the sounds around them. The open-ear design that is used ensures that the ear does not feel pressure or heat so that it is comfortable for use all day long thanks to the silicone layer that follows the contour of the ear and weighs 8.3 grams which the user will not feel.

OpenFit users can listen to music for up to 7 hours straight on a single charge using the storage case, which gives a combined lifespan of up to 28 hours. In urgent scenarios, a short 5-minute charge can give OpenFit up to 1 hour of life.

Here are the specifications for OpenFit:

18x11mm customized dynamic driver
SHOKZ DirectPitch™ air conduction transducer
SHOKZ OpenBass™ bass speakers
Bluetooth 5.2
7 hours of listening or 28 hours using charging case. 5-minute quick charge for 1 hour of listening
IP54 water resistance
Dual noise-cancelling microphone
10m wireless range
SHOKZ App to easy pairing and EQ customization
Colour: black and beige

Comfortable design, long service life and support for IP54 certification which are water and dust resistant make OpenFit the best choice for users for their daily activities. This product is available on the Urban Republic network, Eraspace.com and the SHOKZ Official Store on Tokopedia for IDR 2,999,000. Customers can enjoy a cashback promo of IDR 200,000 for purchases from 12-31 July 2023.

For further information, please contact:

Didit Putra Erlangga

Corporate Communications Erajaya Group

E: [email protected]; [email protected]