Jakarta, January 29, 2024 – Erajaya Active Lifestyle (ticker code: ERAL) kicks off the year of 2024 by inaugurating 15 new stores featuring retail brands such as 6ixty8ight, DJI Experience Store, GARMIN Brand Store, MST Golf, Urban Adventure, and Urban Republic. In addition to expanding geographical coverage, this step also introduces the latest favorite lifestyle brands to Indonesian customers.
The CEO of Erajaya Active Lifestyle, Djohan Sutanto, said, “Erajaya Active Lifestyle is here to meet the needs of consumers in the productive age segment by offering lifestyle solutions and products in categories such as the Internet of Things (IoT) and its ecosystem, sportswear, fashion, and outdoor equipment. Our commitment to continually expanding the brand portfolio and getting closer to our loyal customers is realized today through the opening of 15 new stores under ERAL. We hope the inauguration of these new stores provides an unforgettable shopping experience and helps customers meet their lifestyle needs.”
A few notable points from this opening include Urban Republic and Urban Adventure stores in Bandung, which are street-level stores located along Ir. H. Djuanda Street. Urban Republic is a multi-brand retail store providing an easy shopping solution for lifestyle gadgets with a complete range of officially guaranteed products. Meanwhile, Urban Adventure store offers products and accessories from well-known brands to support diving sports.
Another interesting note is that Erajaya Active Lifestyle also introduced a new retail brand, 6ixty8ight, offering lifestyle products in the fashion realm such as sleepwear, underwear, and accessories catering to the daily needs of female consumers, especially millennials and Gen-Z. Through the range of products offered, 6ixty8ight is committed to providing quality and comfortable products, supported by innovative designs.
Furthermore, the first MST Golf Arena in Indonesia has been introduced at La Piazza Summarecon Kelapa Gading, offering the most comprehensive golf services, including retail, indoor golf, golf academy, club fitting, and F&B.
Here is the list of inaugurated Erajaya Active Lifestyle stores:
- Urban Republic Dago Bandung (street level)
- Urban Republic Living World Alam Sutera
- Urban Republic Bintaro Jaya Xchange Mall 2
- Urban Republic Paragon Mall Semarang
- Urban Republic Pondok Indah Mall (re-opening)
- Urban Adventure Dago Bandung (street level)
- DJI Experience Store Trans Studio Mall Makassar
- Garmin Brand Store fX Sudirman
- Garmin Brand Store Living World Denpasar
- Garmin Brand Store Palembang Icon
- MST Golf Arena La Piazza Kelapa Gading
- 6ixty8ight Gandaria City
- 6ixty8ight Trans Studio Mall Makassar
- 6ixty8ight Tunjungan Plaza Surabaya
- 6ixty8ight Paris Van Java Bandung
For further information, please contact:
Didit Putra Erlangga
Corporate Communications Erajaya Group
M: 0811 871 432