Jakarta, 28 November 2025 – Erajaya Digital continues to strengthen the consistency of its retail network expansion by inaugurating 11 erafone and erafone & more stores as well as 7 iBox stores at the end of November 2025. This opening is part of the company’s strategy to expand customer access to official electronic products, reliable after-sales services, and an increasingly seamless omnichannel shopping experience.
This expansion underscores Erajaya Digital’s commitment to becoming closer to customers across various regions of Indonesia, while providing easier access to gadgets, accessories, and digital lifestyle ecosystems.
The eighteen newly inaugurated stores are:
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erafone Bangkinang, Riau
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erafone Ruko Deli Tua
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erafone & more Basko City Mall Padang
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erafone Ungaran, Semarang
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erafone Dukuhwaluh, Semarang Regency
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erafone Arjawinangun, Cirebon
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erafone Banyumanik
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erafone Singaparna, Tasikmalaya
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erafone Rembang
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erafone & more Pierre Tendean, Manado
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erafone Hasan Esa, Ternate
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iBox Roxy Square, Banyuwangi
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iBox Ruko Gwalk, Surabaya
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iBox Pamulang
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iBox Rajawali Palembang
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iBox Antasari Lampung
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iBox Sawahan Padang
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iBox Ruko Cianjur
From all these openings, erafone & more marks a significant milestone with its first-ever presence in Manado, while iBox makes its debut in Banyuwangi and Cianjur. This expansion is a strategic step in extending reach into new regions—particularly Central Indonesia—while providing customers with easier access to official digital devices and reliable services.
“Opening 18 new stores at the end of November is part of our commitment to delivering an accessible, comprehensive, and trusted electronic shopping experience across Indonesia. We hope that these new stores will offer greater convenience for customers while strengthening erafone and iBox as the most trusted electronics retailers in the community,” said Joy Wahjudi, CEO of Erajaya Digital. “We expect this expansion to bring added value to customers and further reinforce Erajaya Digital’s position as a trusted electronics retail network in Indonesia.”
Grand Opening Promotions – erafone & more
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Flash Sale & Special Offers starting from IDR 99,000* (28–30 November)
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Direct Gifts for a minimum purchase of IDR 2.5 million* (28–30 November)
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Discount Voucher: IDR 1 million* (28 November – 7 December 2025)
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Discounts up to IDR 4.5 million* (28 November – 7 December 2025)
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Additional discounts up to IDR 1 million with 0% installment plans for selected banks, up to 24 months*
(27 November – 7 December 2025)
Grand Opening Promotions – erafone
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Flash Sale starting from IDR 49,000* (28–30 November)
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Discount Voucher: IDR 250,000* (28 November – 7 December 2025)
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Discounts up to IDR 4.5 million* (28 November – 7 December 2025)
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Additional discounts up to IDR 1 million with 0% installment plans for selected banks, up to 24 months*
(28 November – 7 December 2025)
Grand Opening Promotions – iBox
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Save up to IDR 4.6 million*
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Bank discounts up to IDR 1 million*
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Discount vouchers up to IDR 1 million*
Terms and conditions apply.
Erajaya Digital’s Expansion Journey Throughout 2025
As of November 2025, Erajaya Digital has recorded a total of 138 store openings, including new stores and refurbished locations. This achievement not only demonstrates consistent expansion but also reflects the company’s integrated strategy in strengthening its retail ecosystem.
Throughout 2025, Erajaya Digital has inaugurated stores across various retail brands, including:
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erafone: 53 stores
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erafone & more: 28 stores
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iBox: 32 stores
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Samsung by Erafone: 8 stores
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HONOR: 4 stores
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Huawei: 11 stores
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Xiaomi: 2 stores
This entire expansion illustrates Erajaya Digital’s strategic approach in developing broader and more comprehensive retail capabilities by offering a portfolio of stores that cater to customer needs across different gadget and digital device categories.
Reflecting on this year’s expansion journey, Joy Wahjudi added, “The year 2025 has been a highly significant journey for Erajaya Digital. Not only have we expanded the erafone network, but we have also strengthened the presence of erafone, erafone & more, iBox, Samsung by erafone, Honor Store, Huawei, and Xiaomi Store. The more than 130 Grand Openings we have held this year mark an important step in our strategy to build a retail ecosystem that is increasingly relevant to customer needs in the digital era. We believe that the growth of a strong and strategic retail network will continue to be a major driver for Erajaya Digital’s development in the years to come.”
With an increasingly extensive retail network, Erajaya Digital remains committed to delivering a comfortable, modern, and trusted shopping experience, while strengthening its position as a leading electronics retail operator in Indonesia.
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For more information, please contact:
Corporate Communications Erajaya Group