Jakarta, 16 Januari 2025 – TaylorMade Golf, a global leader in golf innovation, proudly introduces the Qi35, a revolutionary product collection designed to "Unlock Another Level" in golf performance. The Qi35 lineup features a range of products, including drivers, fairways, and hybrids, comprising the Qi35, Qi35 LS, Qi35 Max, and Qi35 Max Lite. TaylorMade collaborates with MST Golf as the exclusive distributor of the Qi35 in launching this latest product in Malaysia.
This collection is engineered with advanced technology such as the Infinity Carbon Crown, which combines premium materials like carbon fiber, tungsten, and titanium for optimal weight distribution and enhanced moment of inertia (MOI). Additionally, TaylorMade's signature Twist Face technology delivers unmatched speed, accuracy, and consistency. With innovative design and customizability, the Qi35 is a solution tailored to meet the diverse needs of golfers.
L-R: KP Low, Executive Chairman of MST Golf; Ken Yeo, Associate Vice President of TaylorMade Golf Greater China and Southeast Asia; Brian Coffman, Executive Vice President of TaylorMade Global Sales; Ng Yap, Group CEO of MST Golf; Urupong Sinthusard, General Manager of TaylorMade Golf SEA & India; and Brian Bazzel, Vice President of TaylorMade Product Creation.
Brian Bazze, Vice President of TaylorMade Product Creation, stated, “At TaylorMade, we have been pushing the envelope of forgiveness, and in Qi35, we have taken it to yet another level. The true breakthrough is delivering this new level of forgiveness with even more distance and enhanced launch conditions. With the unique blend of materials, innovative design and customisation, the Qi35 lineup delivers a tailored solution for the diverse needs of golfers”.
Assistant Director of TaylorMade Product for GCA & SEA, Brian Coffman emphasised the brand’s commitment to innovation, stating, “The Qi35 lineup embodies TaylorMade’s relentless pursuit of excellence and is designed to elevate every golfer’s experience. We are thrilled to unveil these groundbreaking products to the Southeast Asian market, a region that continues to embrace and grow the game of golf.”
Qi35 Launch at Prestigious Event in Kuala Lumpur
The Qi35 collection was officially unveiled during a prestigious two-day event in Kuala Lumpur, Malaysia, attended by over 300 guests from 10 countries across Greater China and Southeast Asia, including distributors, media, special guests, and TaylorMade ambassadors.
The first day kicked off with an exclusive dinner at The Estate on Federal Hill, a colonial heritage site offering spectacular views of Kuala Lumpur's skyline. Supported by Tourism Malaysia, guests enjoyed traditional Malaysian cuisine, including a durian feast, and a captivating Borneo cultural performance, showcasing the country's rich diversity and renowned hospitality.
Day two began with the official launch of the Qi35 at St. Regis Kuala Lumpur, where Brian Coffman, alongside Raymund Ghin, Assistant Director of TaylorMade Product for GCA & SEA, presented the advanced technology behind the Qi35 collection. The event concluded with a live demonstration at MST Golf Arena, a state-of-the-art indoor golf facility, followed by a press conference featuring TaylorMade’s global and regional executives.
Guests also had the opportunity to experience the Qi35’s performance firsthand at the world-class Kuala Lumpur Golf & Country Club (KLGCC), playing on the East and West Courses while equipped with TaylorMade gear and TP5 golf balls.
This launch not only introduced a revolutionary product but also demonstrated TaylorMade and MST Golf’s commitment to strengthening connections within the golfing community through an unforgettable blend of innovation, culture, and sport.
For further information, contact:
Zulqarnain, Corporate Communications Erajaya Group
Email: [email protected] or [email protected]