Jakarta, 22 October 2021 – The Face Shop Indonesia, a well-known cosmetic brand from South Korea, today officially opened 5 new outlets in 5 major cities in Indonesia. The opening of this outlet strengthens The Face Shop's footprint network in the cities of Jakarta, Bekasi, Semarang, Surabaya and Medan. All The Face Shop outlets which were inaugurated have been equipped with the most complete The Face Shop product variants, from makeup, skincare, haircare to beauty tools to provide a comprehensive customer experience.
“In recent years, along with the increasing popularity of K-Culture, interest in K-Beauty products in Indonesia has also increased rapidly. People want clean and glowing skin like their idol K-Drama artist. The Face Shop product range, such as Yehwadam, Dr.Belmeur, fmgt, and Jeju Aloe Vera, just right to capture this trend. Even though it can be purchased online, we are also aware that many consumers want to try the product in person and interact with our Beauty Advisors in the store. The opening of 5 new outlets in 5 cities fulfils the longing of consumers in each city for direct access to their favourite The Face Shop products, "said Mohamad Adri Rinaldi, Head of Business Unit, The Face Shop Indonesia.
The following is a list of the names of the newly inaugurated outlets:
During the Grand Opening period from 22 – 31 October 2021, lovers of The Face Shop products can enjoy various attractive offers at the inaugurated outlet locations, including:
- Jeju Aloe Vera Soothing Gel, all variants, only IDR 49,000
- 60% discount for every second purchase of any variant of The Face Shop products
- Free 5 product samples for every purchase without a minimum purchase
- Various limited edition gifts with purchase
To ensure the safety and health of visitors and comply with applicable regulations, all newly opened retail outlets implement strict health protocols, such as wearing masks, maintaining social distance and using disinfectants regularly. The experienced and knowledgeable staff will also provide a memorable shopping experience and help customers get The Face Shop products they need. Especially for The Face Shop outlet at Tunjungan Plaza 6 Surabaya Mall, the store inauguration procession will be held on October 25, 2021.
For further information, please contact:
Diah Kencana Sari
Public Relations Erajaya Group