Jakarta, April 5th 2019 – Erajaya Group has opened the sixth outlet of Urban Republic, located at Gandaria City Mall. Developments in the digital age and lifestyle needs make Urban Republic’s presence as an answer to the urban society to meet the needs of lifestyle products with the latest trend and Internet of Things (IoT) based products.
“Inevitably, lifestyle trend that is following the developments of new era is now being a new culture for urban society; it needs to be supported by the latest technology to assist activities in daily life. Therefore, Urban Republic exists to support the urban lifestyle by becoming the destination for urban society.” Said Djatmiko Wardoyo, Head of Marketing and Communication Erajaya Group.
Focus on customer experience and lifestyle, Urban Republic is here to become a lifestyle icon by providing lifestyle products including the latest Internet of Things such as drone, smartwatch, mirrorless camera, action camera, audio, smartphone, and accessories from variety of leading brands with live demo units to let customer experience the products directly.
Djatmiko added, "The rapid development of high technology-based products, especially the Internet of Things (IOT) products, needs to be supported by a representative and reliable outlet. This is where Erajaya wants to show its commitment to technological development by presenting Urban Republic outlets. We plan to develop this concept to different location, both in Jakarta and other cities."